Supra iPhone Key [Video Review]

Using Map Overlay in FlexMLS

A New Outlook…Or Maybe Not So Much

2009 has been a long year. It has also been the most prosperous year I’ve ever experienced. It has been a year of shifting perspectives, innovative tools, unexpected hardships, and unexpected blessings. It’s a year that I’ve spent re-acquainting myself with me in order to move forward with a new outlook on life and how I live it.

It’s funny that I should say that I have a new outlook on life because this article is precisely about how I’ve eliminated one outlook that I couldn’t seem to work around. And when I say outlook, I literally mean Outlook…Microsoft Outlook.

For years I’ve used Outlook as my primary communication tool. Calendars, Contacts, Tasks, Notes, and E-mail all contained in one convenient location. For years I’ve cursed at my computer time and time again when what I believed to be the necessary evil (Outlook) would fail to open, crash, slow my system down, you name it. The only reason I stayed with it so long was because of Exchange Server. The two together make for a seamless integration of all of your devices, keeping all of your data in one location accessible anywhere.

Trapped in the confines of Microsoft’s infrastructure has been the only option until recently. And by recently, I mean within the past year or so. You see, the functionality offered by Outlook and Microsoft Exchange is not exclusive to Outlook and Exchange. It is a concept; an idea that all of your information should be in one location and you should not have to do things more than once, and that duplicate information is inefficient.

The problem has been that the only tools available require spending more money than any of us want to spend on these things. How much does a day-planner need to cost? That has changed.

I credit this personal shift to a conversation I recently had between Loren Kutsko, Director of Strategy and Information Management at Food for the Hungry, and Mark Kaech, Grassroots Campaigns and Special Projects, also at Food for the Hungry. It’s inevitable that when you put us together, we’ll talk about the latest tools and happenings in the technology world. When I expressed my apprehension about making some major shifts in how I manage my information, which ultimately translates into a more seamless transaction in the real estate contract process, I was met with the reality that I was still doing things the “Gen-X” way, and not the “Gen-Y” way and that the tools that I need are available at a fraction of the cost.

As someone who considers himself open to change, to be struck with the possibility that I’m not standing at the front of the technology-progress boat anymore caused me to reassess my ways.

The Challenge

I’ll keep this simple. I want my contacts on my iPhone to be identical to my contacts on my computer. When I read a message in my inbox and it’s marked unread, I want it to be universally marked unread so I never have to read it again unless I need to re-visit the message. I want my calendar on my phone to have the same information as my computer, and the same information as my online calendar at Google.

I want complete and seamless synchronization of all of my data so I can get to it anywhere, anytime.

The Old Solution

Microsoft Exchange Server in concert with Mobile ActiveSync, Outlook, and Outlook Web Access. If not self hosted at my own facility with over $6000 worth of hardware and software required, at the very least, paid for on a single-user basis at an exchange hosting company for about $10.00/month.

The New Way

This is so simple it amazes me that I didn’t think of it before. A note of caution. If you aren’t willing to rethink how you manage your information, almost completely, you’ll be very frustrated if you try to do this.  In fact, you may not be able to do this. There are also some pre-requisites that are assumed prior to making this type of change.

  • You need your own domain name.  Lose the gmail extension, the yahoo account, the free e-mail identity.  Get your own domain name and start branding yourself personally so you never have to change it.  If your company gives you an e-mail address, use it for company communication only, and get your own identity.  you@yourname.com is far more valuable than you123@yoohoo.lame.com.
  • You need a smart phone, and preferably, an iPhone.  More tools will emerge at lower and lower costs, but this is where I am today.
  • I matters not whether you have a MAC or a PC anymore.  Entourage and Outlook are no longer needed.
  • Please use either Firefox or Chrome as your primary internet browser.  Internet Explorer should only be used if the idiots on the other end of the website you need to use have failed to develop a more compatible site and it requires Internet Explorer to work.  Safari will suffice, but I personally avoid it.  Firefox is my first choice for now.

So What are the Changes I Actually Made?

I moved all of my data from Exchange to Google.  I moved my calendar to Google Calendars, my contacts to Google, and all of my e-mail to Google.  My notes are kept nice and neat using Evernote, my tasks…well, I never used tasks because we still need a good system that supports task dependencies and hierarchical action plans.  My website resides at another hosting provider, but all of the e-mail traffic is bounced to Google and handled by Google in a very easy to use Gmail interface.  No, I do not have a @gmail.com address.

How did I do this?  Well, it didn’t happen overnight.  I have lots of information that needed to be moved, and I’m still sorting out a few things here and there.  My website never went down, but my e-mail was interrupted for a few hours, so if you do this, you should make it a late night event.

All of these steps were accomplished in phases to ensure it was going to work, but there were some leaps of faith involved.  I made sure to get into the forums on Google to search for potential problems, then I dove in.

Before you do anything, backup all of your Outlook data.

Step 1: Establish Google Apps account for my domain.  (assumes you have a domain name already: www.godaddy.com to solve this problem.)

This is so easy.  Go to www.google.com/apps and sign up for Google Apps for Business.  It’s $50.00/year per user.  Go for the free 30 day trial (you can click here for that).

Step 2: Using the MX settings that Google gives you after you’ve setup your account, go to your domain manager at Godaddy.com or wherever you registered your domain, and modify the MX records.  Don’t screw it up and record the settings that were already there.  If you need to call someone there, do so.  They’ll help you do it.

Step 3: Watch the mail start rolling in.  It takes about 2 hours or so to kick in.

Step 4: Setup a new e-mail account on your iPhone using the gmail settings.  Now you have completely synchronized e-mail on your phone and through your gmail interface.

Step 5: Export all of your calendar data from Outlook or Entourage, or from wherever you keep it.

Step 6: Import your calendar from within your new Google account.

Step 7: Export all of your contacts from whatever program you’re using.

Step 8: Import your contacts into Google.

Step 9: Setup a new mail account using the Exchange option on your iPhone.  Follow these simple instructions to do so. Since you have already setup a mail account on your phone, make sure that your iPhone is set to sync only Calendar and Contact items, not mail.  The iPhone only allows one exchange configuration, so having a recent backup is going to make your life much easier at this point because you can delete your current exchange setup (if you have one) without losing your data.

Step 10: This is the last step.  Login to your Google Apps account (http://www.google.com/a/yourdomain.com), click the Service Settings tool bar item and then Mobile at the bottom of the drop-down menu.  Make sure you enable Google Sync at the bottom.

That’s it.  Your e-mail will be delivered to Google, you’ll be able to use the Gmail interface to manage it, and you’ll have it on your mobile device on demand.  Your calendar and contacts will begin to fill up in your phone, seemingly magically, and everything will be synchronized.

Mashable.com recently published these findings regarding Gmail vs. Outlook. I stand with Google now.

Oh, and the very very last step.  Uninstall Outlook :) .

If you need some help walking through this process feel free to contact me and I can help you through.

Read or Watch: Shifting From Text to Video

Part of building a successful business is engaging your customers online.  In order to do that, you have to read what they have to say.  There are so many writers out there that are terrible at conveying their point in writing, that it becomes difficult for someone like myself to follow along.  I’ll typically lose you very quickly if you aren’t very clear and very simple about what you’re attempting to convey.

So, as I’m reading along, a title catches my eye, and I click on it.  I notice right away that even though my interest has been captured by a catchy headline, there’s absolutely no logic applied to how the article is written.  No sub-headlines, no highlighted important words, and no pictures whatsoever.

I’m the type of person who will be “more likely to read” if you eliminate the text and replace it with video.  In this shifting business place, where recording high quality HD video is a matter of a small inexpensive portable HD camera, short of being absolutely, unequivocally disastrous on film, it’s time to start dialing down the text and dialing up the video.

If you haven’t figured out by now, video has been taking over for quite a while now, and will continue to take over, and it will draw the eyes of thousands and thousands of people and hold their attention much longer than reading text.

E-Mail Attachments, LAME!

Yeah, I said it.  LAME.  E-mail attachments are a horrible, terrible waste of space and time.  They were a clunky solution to a perceived problem back in the internet’s infancy and now they act like 2-ton trailers attached to 3-cylinder Yugo hatchbacks.

You see, attachments aren’t a space issue per se.  They may hinder your ability to send and receive e-mail because of your e-mail provider being uber cheap about hard drive space, but the space taken up by one attachment isn’t the issue.  It’s the fact that attachments are duplicated, over and over and over again.  One person sends an attachment, it gets forwarded, then replied to, then forwarded and replied to and CC’d and BCC’d and pretty soon you have 30 people with a copy in their in-box, a copy in their sent folder, and a copy saved to their hard drive somewhere.

The real problem with e-mail attachments is the risk of outdated material.  With so many copies of documents that tend to change with new revisions, there is certain to be a trail of nonsense to sift through, and that takes up valuable time.

The solution to e-mail attachments is to post an original copy of a document in one location, then give everyone access to view it.  Not a new concept.  In fact, that’s what you’re doing right now.  You and hundreds of other people are reading this information, which was published one time, and stored in one location.  Granted, it’s now published, and not password protected, so anyone can see it, but there are plenty of systems out there that allow you to secure information for specific authorized people to read.

So, the next time you think you need to pass along an attachment, think about how you can upload it, then simply share it, to ensure it’s always up to date and it doesn’t get stuck in transit for being too big.  There you have it.  E-mail attachments waste so much time, in fact, they’re inspiring me to waste time expounding upon how they waste time.

What Is a Support Ticketing System?

If I am carrying on a conversation over e-mail that is important enough that I need to keep a copy of all correspondence, there are a few different ways to accomplish this task, but ultimately, the best way I have found, and the cleanest way is by using a support ticketing system.

Threaded E-mail

Most e-mail clients, depending on your user settings, will quote an original message in your reply so the recipient will be able to remember what the original message was.  Then, when they reply to your reply, the same thing happens, creating a very long thread of messages within an individual e-mail.

Problem:  If you reply to a message, then you reply to the same message again (assuming you may have left something out), you now have two sent messages with different replies.  The recipient, when he or she replies to your reply, will only quote one of your original replies, breaking the thread permanently.  This broken heirarchy can grow exponentially as time passes, messages change hands, and recipients grow.

E-mail Space Requirements

Keeping every message that ever comes into your inbox is inefficient in more ways than just taking up space on your laptop or computer, or server for that matter (that’s a whole different topic.)  Not only does it eat up space, it also eats up your time because you end up with a mountain of e-mail, and unless you have a clear system by which you read and sort your e-mail, and an effective plan to ensure your messages are permanently archives OFF SITE, meaning not on your laptop or computer, then you’re asking for hours of wasted time and frustration.  Storing your e-mail in folders is one solution, but it doesn’t remove you from the same risks and problems associated with having it all in one spot.

Keeping your e-mail on your mail provider’s server also poses a problem, because eventually it will cause your mail quota to be exceeded, and this ends up costing you time and energy, and sometimes added fees from your service provider if you don’t clear it out from time to time.  Clearing it out means eliminating it.

Support Ticketing System

The computing world is run on databases.  What better use of a database than to capture all of your important communications that you may have to refer to later?

A support ticketing system is a middle-man that automatically archives every message sent through the system and offers easy access to that system for future reference.  There are many flavors of ticketing systems out there, but I use one that I have found to be far superior to the rest.  The reason this is the case is because it takes on one feature that many other ticketing systems do not.  It allows the end user (the person who initially contacts you) to start a new ticket simply by sending you an e-mail.  It also has a zillion other fancy bells and whistles, and it runs on your own server, or a hosted server, so you have complete control over it.

How does it work?  Easy.  The support ticketing system is setup to monitor a single e-mail address (or multiple addresses if configured to do so.)  When someone sends an e-mail to this address, it sits on the server waiting for the ticketing system to check for the e-mail much like you would if you were using Outlook Express or another mail program.  If the system finds a message waiting in the wings, it “parses” the message.  In other words, it looks at the subject line to determine if there is an existing ticket number in the subject line or if it’s a new message.  If the message is new, the ticketing system assigns to it a new ticket number, records the message in the database, and forwards a notification along with the message to me, or the designated operator, at a different e-mail account.  If the message has a ticket number in it already, it adds the message to the last message that came through with the same ticket number, thereby recording the conversation permanently, and at the same time, notifies me, or the currently assigned operator.

When I get a new message with a new ticket number and reply to it, it goes to the same address that the ticketing system is monitoring.  In this case, when someone sends a new e-mail to whatever@realscottsdaleliving.com, my reply will also go to whatever@realscottsdaleliving.com.  The address is always Whatever@realscottsdaleliving.com, and every message involved in the conversation will bounce off of this address, leaving a copy of each subsequent message in the database.

Because I have this system in place, I know that every message that has a ticket number on it can be deleted from my mail client immediately after I’ve read and replied to it because all of the messages are safely stored on the server, permanently, including all attachments.  I no longer need to stack up messages in my in-box.

Researching tickets simply involves visiting a public website that allows me to search by many different methods to locate the information.

In the ticketing system, I am referred to as a Support Operator, and I am assigned to a specific Department within the ticketing organization.  Ticketing systems allow you to create multiple departments with multiple operators for each department, each with their own custom automated responses, knowledge base articles, and independent e-mail addresses.

The amount of customization you can do within your ticketing system is off the charts.

Right now, if you are a REALTOR and you inquire about one of my properties through the ARMLS system, the message goes to whatever@realscottsdaleliving.com and creates a ticket number.  All replies are tracked in my own system.  It gives me complete control and ownership of the messages that I communicate throughout the course of a day’s business.

Even if you aren’t a REALTOR, and you happen to send me a message at whatever@realscottsdaleliving.com, you will be assigned a new ticket and our conversation will begin.  Since most people don’t manage their e-mail in-boxes effectively, I can count on you keeping that message in your in-box so that if you reply to it at a later date, the ticket number will have remained in the subject line and your response will be added to the system.

One of the other nice features of a ticketing system is the ability to assign the issue to other Operators in other Departments that have been defined in the system.  Since the system is based on the internet, there is a web interface that allows anyone on your team to become part of the support system.  Moving issues and conversations between people within your organization while maintaining a consistent record of an entire conversation becomes very simple.  Imagine how difficult it would be for more than two people to monitor the conversation thread if all you had was individual e-mail accounts where messages were downloaded to different computers.

Nightmare.

Ticketing systems are a perfect solution to help your business create an identity that will never change.  Imagine Judy working the front desk for 5 years.  For her entire time of employment, she sends mail out to the agents in her office and the agents get used to sending mail directly to her using her e-mail address.  But what happens if Judy moves on?  Now you would have to notify all of the agents that Judy’s e-mail address is no longer the point of contact.  Rather, James has taken over.  So now everyone updates their contact list and a ton of uneccessary work is required from a whole lot of people who don’t need to be spending time doing that work.

Wouldn’t it be easier to give your office administrator position an e-mail address, then assign Judy, or James to that position as an operator in the ticketing system?  The agents wouldn’t know the difference, and they’d never have to change anything.  They would always send their requests to admin@company.com, or support@company.com, or accounting@company.com.  Whomever is assigned to each department would receive the requests.  If that person moved departments, or left the company, the IT director would simply remove them from the department and add the new person.

A New Trend in Bank Communications

Until recently, and by recently I mean last week, communicating with a negotiator in the loss mitigation department at a given bank involved sending e-mail back and forth the old fashioned way.  It worked.  I create a new message, I send,  they reply, they send.  Pretty simple if you ask me.

On my end of the equation, however, I implemented a support ticket system which automatically tags the message thread with a tracking number.  Every time someone responds to the original message, which is tied to a specific e-mail address, a database of messages is built which gives me the freedom to delete new mail after I’ve read it instead of letting it stack up in my inbox.

The bank, mechanically, has no idea this is happening and it works out just fine.

Enter bank secure e-mail, a new niusance designed to do nothing more than eat up my time.  Last week I received communications from a negotiator who previously used standard e-mail to communicate.  Now they have implemented a system by which the negotiator posts their message to their secure e-mail system, and then their system notifies me that there’s a message.  Then, I have to register to use their system (only once) and then login to their website to read and reply to their messages.

The disadvantages are many, but the most obvious is that I no longer receive the actual message in my e-mail inbox.  My ticketing system receives a new message every time the negotiator responds because their system sends out a new notification without the ticket number in the subject line, so every notification causes a new ticket to be created.

I can see how this security measure may be good for the bank…er…no I can’t.  Each bank seems to be using their own version of this type of system, and since it’s a proprietary system for each bank, there’s no connection to my system at all.

There’s nothing more annoying, in my opinion, than systems that are implemented in the wrong context.  The idea behind this system is to put the messages in one location to take ownership of the correspondence, but by doing so, without transmitting the actual message in the e-mail, it adds steps.

The ARMLS logo indicates a property listed by a real estate brokerage other than HomeSmart Real Estate.
All information should be verified by the recipient and none is guaranteed as accurate by ARMLS.

Copyright 2012 Arizona Regional Multiple Listing Service, Inc. All rights reserved.

Data last updated 5/18/12 8:58 AM PDT.

This IDX solution is (c) Diverse Solutions 2012.